Hi, I'm Vianka Aloras. I'm a product innovator and experience design leader in Washington, DC.
MBA-educated strategist and design leader with 14 years of combined experience in tech environments for the US government and hospitality sectors.
​
I enjoy leading cross-functional teams and facilitating stakeholders in approaching business innovation and problem-solving through a creative human-centered lens.
​
Thanks for visiting my site! Let's talk if you'd like to network or work together.
My ITERATIVE PROCESS.
STRATEGY
​
Project Visioning
Feature Prioritization
Measure of Success
​
DISCOVERY
​
Market Insights
User Interviews
Competitor
Analysis
ANALYSIS
​
Experience Mapping
Business Req.
User Workflows
IDEATION
​
Sketching
Wireframes
Pretotyping
Brainstorming
VALIDATION
​
User Testing
Micro Pilot
Surveys
Street Intercepts
DEVELOP
​
High Fidelity Prototype
Beta Launch
Metrics Analysis​
“We spend a lot time designing the bridge, but not enough time thinking about the people who are crossing it.”
Dr. Prabhjot Singh
My Services.
Product Strategy
-
Market research
-
Business case and value proposition development
-
Competitive & Challenges Analysis
-
Business model exploration
-
Service and product concept innovation
-
Core problem definition & product scoping
-
Strategy / Product Roadmapping
-
User story mapping
CX + Service Design
-
Contextual Inquiries
-
Usability Studies
-
Stakeholder / User Interviews
-
Workflows and Customer Journey mapping
-
Service blueprint
-
Storyboarding
-
Wireframing & Interactive prototyping
-
Launch Micro-pilots