Hi, I'm Vianka Aloras. I'm a product innovator and experience design leader in Washington, DC.
MBA-educated strategist and design leader with 12 years of combined experience in innovation and tech environments for the US government and hospitality sectors.
I enjoy leading cross-functional teams and facilitating stakeholders in approaching business innovation and problem-solving through a creative human-centered lens.
Thanks for visiting my site! Let's talk if you'd like to network or work together.
My ITERATIVE PROCESS.
STRATEGY
Project Visioning
Feature Prioritization
Measure of Success
DISCOVERY
Market Insights
User Interviews
Competitor
Analysis
ANALYSIS
Experience Mapping
Business Req.
User Workflows
IDEATION
Sketching
Wireframes
Pretotyping
Brainstorming
VALIDATION
User Testing
Micro Pilot
Surveys
Street Intercepts
DEVELOP
High Fidelity Prototype
Beta Launch
Metrics Analysis
“We spend a lot time designing the bridge, but not enough time thinking about the people who are crossing it.”
Dr. Prabhjot Singh
My Services.
Product Strategy
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Market research
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Business case and value proposition development
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Establishing KPIs & success metrics
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Competitive & Challenges Analysis
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Business model exploration
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Service and product concept innovation
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Pretotyping
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Strategy / Product Roadmapping
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Core problem definition
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User story mapping
CX + Service Design
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Contextual Inquiries
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Usability Studies
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Stakeholder / User Interviews
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Workflows and Customer Journey mapping
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Service blueprint
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Workflows and Customer Journey mapping
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Storyboarding
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Wireframing & Interactive prototyping
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Launch micro-pilots