Hi, I'm Vianka Aloras. I'm a product innovator and experience design leader in Washington, DC.

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MBA-educated strategist and design leader with 12 years of combined experience in innovation and tech environments for the US government and hospitality sectors.

I enjoy leading cross-functional teams and facilitating stakeholders in approaching business innovation and problem-solving through a creative human-centered lens.  

Thanks for visiting my site! Let's talk if you'd like to network or work together.

 
 

My ITERATIVE PROCESS.

STRATEGY

Project Visioning

Feature Prioritization

Measure of Success

DISCOVERY

Market Insights

User Interviews

Competitor

Analysis

ANALYSIS

Experience Mapping

Business Req.

User Workflows

IDEATION

Sketching

Wireframes

Pretotyping

Brainstorming

VALIDATION

User Testing

Micro Pilot

Surveys

Street Intercepts

DEVELOP

High Fidelity Prototype

Beta Launch

Metrics Analysis

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“We spend a lot time designing the bridge, but not enough time thinking about the people who are crossing it.”

Dr. Prabhjot Singh

My Services.

Product Strategy

  • Market research 

  • Business case and value proposition development

  • Establishing KPIs & success metrics

  • Competitive & Challenges Analysis

  • Business model exploration 

  • Service and product concept innovation

  • Pretotyping

  • Strategy / Product Roadmapping

  • Core problem definition

  • User story mapping

CX + Service Design

  • Contextual Inquiries

  • Usability Studies 

  • Stakeholder / User Interviews

  • Workflows and Customer Journey mapping

  • Service blueprint

  • Workflows and Customer Journey mapping

  • Storyboarding

  • Wireframing & Interactive prototyping

  • Launch micro-pilots

 
 

Let's Talk.

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